Marketing is forever changing while communication methods continue to evolve. Keeping up with the latest trends can be tough but to ensure our message continues to reach our audience, we need to stay on top of our digital game.
To help the Welsh sport sector to develop effective communications plans in 2023, Liberty Marketing will share their tips and tricks in this unique CLIP session.
About the session
Giving you the confidence to try the latest marketing innovation, this session will give you an introduction to some of the technologies and trends to consider in your communications.
This session will include:
- The Rise and Rise of TikTok and What That Means for Sports Marketers
- Experience, Expertise, Authority and Trust: SEO’s latest must-haves
- How AI platforms can help you improve – and where they won’t
- Understanding your audience
- Q&As
About the deliverer
Phil Woodward is Head of Creative at Liberty and Foundation, where he works alongside Delivery and Growth teams to make sure their marketing is as effective as it possibly can be. He also leads on the agencies’ consultancy and digital training output, where he’s trained the likes of Universal Music, Swansea University, Foster Wales and the RFU.
