In this structured online program of instructor-led, workshops, you'll discover how to plan, execute and analyse ethnographic data.
Field studies are invaluable when you need to understand first-hand how users work or behave. Real-world observation provides insights that focus groups and surveys can't provide.
Combined with practice projects, this course will help you build skills, confidence and expertise in field research. Through real-time presentations, quizzes and interactive activities, you'll learn the theory of design ethnography and practice its core skills.
The course will be held via Zoom on 16th June and 19th July. On each day, the sessions are 10am - 12:15pm and 2pm - 4:15pm.
Watch a video that describes the course content below