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The importance of brand and how to build it

The blue and yellow of Ikea. The golden arches of McDonalds. The slogan of Nike. The jovial tweets of Aldi. The Red Dragon of Cymru.

Your brand is how you are recognised and how your messages are perceived. Your logo, your tone of voice and even your people are all a part of your brand. 

Join us in this online CLIP session as we explore the importance of brand and how to use it to deliver your messages on your channels. 

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